Build engagement that’s inclusive, measurable, and ready when you are.
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A Community Panel is a standing group of residents recruited to reflect the true diversity of your community. Built and maintained by The W Group, your panel becomes a ready-made platform to consult on any issue, at any time, with confidence that you’re hearing from the right voices.
Why Your Municipality Needs A Panel
Representation:
Go beyond the loudest voices. Panels are designed to reflect the lived experiences and demographics of your community.
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Continuity:
​Panels create a reliable audience for recurring surveys, longitudinal research, and ongoing consultation.
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Equity:
With intentional recruitment, inclusive design, and multilingual support, panels reach residents; traditional engagement often misses
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Trust:
Show your residents you’re listening—consistently, transparently, and respectfully.
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Readiness:
Have a go-to group ready for fast input on emerging issues, planning priorities, and service reviews.
What Makes The W Group’s Panels Different?
We don’t just give you a list—we build your engagement asset. The W Group’s Community Panels are:
Custom-built for your community (urban, rural, regional)
Fully managed (recruitment, incentives, data quality)
Statistically valid and demographically weighted
Professional Survey Research services seamlessly integrated
Continuously refreshed to maintain representation
Made in Canada privacy compliance, and accessibility standards
Our team of municipal experts, research professionals, and engagement strategists work with your staff every step of the way—from panel design to deployment to reporting.
