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A Word About "Marketing"

January 2, 2015

Marketing is one of our passions and we apply the principles of marketing as well as authentic branding to most of our


work whether it's with private enterprise or a public agency or non-profit. Marketing is the discipline that enables us to help you, our client, tell your story to your customers or community members. Marketing covers many things including communications, promotions, sales, branding, etc. 


Our approach to marketing is to be very pragmatic, we are never hung up on using one solution or the same solution over and over. It's our assessment, along with yours, of your challenge that determines the course we recommend and the implementation plan we deliver for you.





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Waugh Management Consulting Inc.